Apple’s latest offerings, iPhone 7 and Apple Watch Series 2 go on sale in Canada Friday, and we were on hand to cover the launch-day excitement.
- All-new design is slick and seamless
- Face ID doesn’t just work—it works well
- TrueDepth camera makes way for interactive augmented reality
- It’s expensive
- No Home button means you have to learn a whole new set of gestures
- You better put a case on it—or else
When Apple first announced the 10th-anniversary iPhone at their September event in Cupertino, Calif., analysts questioned the decision to stagger the launch of two premium smartphones—and whether a stray from their traditional annual launch strategy would do them more harm than good.
Many enthusiasts decided to wait and see how iPhone X stacked up to its recently-launched sibling. While lineups for iPhone 8 were shorter than previous releases, carriers are reporting record-breaking preorder demand for iPhone X. But is a smartphone really worth a whopping $1,300? We were among the first to put iPhone X through its paces.
Redesigned from the inside out
The first thing you notice when picking up iPhone X is the gorgeous design. Everything has been reimagined. From the edge-to-edge 5.8-inch Super Retina OLED display, to the glass front and back that Apple touts as the ‘most durable ever in a smartphone,’ the stunning curvature of the edges makes this design an engineering feat and resembles a piece of artwork.
iPhone X remains water- and dust-resistant, featuring speakers 35 per cent louder, and is compatible with Qi-enabled wireless chargers. The device will turn heads and start conversations—though you’re best to throw a case on it, especially if you’re prone to dropping things. You know who you are.
No more Home button
First the headphone jack, now the home button. They finally did it. iPhone X is the first iPhone to do away with the one button that does virtually everything. Instead, users will need to learn a new series of gestures in iOS 11—like swipe up to go to your home screen; double press on the side button to activate Apple Pay; and hold the side and volume button to power off.
There was a learning curve for the first while. You’ll be reaching for the Home button annoyed it’s no longer there, and then cycle through the gestures. You get used to it—and is the price you pay for an all-screen display.
If you’re the type who likes using your smartphone with one hand, the new gestures may complicate things. There are more swipes from the top, bottom, and sides. Unless you have long thumbs, you may need two hands to perform certain actions.
Facial recognition is the new fingerprint scan
For those who have become accustomed to the fingerprint authentication (known as Touch ID), iPhone X introduces a new facial recognition technology. I was blown away by how quick it learns your face and how effortless it is to use.
Face ID uses a new, front-facing TrueDepth camera that maps over 30,000 invisible dots to your face. It is stored securely on your device and is accurate to 1 in 1,000,000 that a random person can unlock your device. It also adapts to changes in appearance like facial hair growth, and cosmetic makeup.
It is used to do everything from unlock your device, authenticate into apps, and pay for purchases through Apple Pay. And none of the information is uploaded to the cloud, similar to Touch ID.
Cameras and AR
Camera enthusiasts will see a step-up in quality through not one, but two 12-megapixel rear cameras with dual optical image stabilization. This includes an updated Quad-LED True Tone flash that lights images more evenly and gives you more vibrant and accurate colours.
The popular portrait mode that was once for the rear cameras on iPhone 7 Plus and iPhone 8 Plus is now coming to iPhone X’s front-facing camera—something that will delight selfie takers and up their social media game.
The same TrueDepth camera that maps your face for security also unlocks a whole new world through augmented reality technology. Apple continues to double down on AR as a future way of interacting with the real world, and apps including Snapchat and IKEA are making use of ARKit. New Animojis in iMessage enable users to have 10-second clips of emojis mimicking your expressions and facial movements captured. A lot of fun to use and without a doubt going to be popular with the tweens—that is, if they can afford one.
Is it worth it?
And for the age-old question… The phone is expensive. Over $1,000 expensive. iPhone X will run you $1,319 and $1,529 for the 64GB and 256GB variants, respectively. So is it worth throwing down a month’s mortgage payment on a smartphone that is made of all-glass? It depends on which features are important to you.
iPhone X is without a doubt one of the slickest devices I’ve seen in a long time. The build quality is unlike many other smartphones on the market today. The iPhone changed the smartphone industry and paved way for a lucrative app market. It is the combination of well-built hardware, easy-to-use software, and the potential of apps to personalize the mobile computing experience that put iPhone on the map a decade ago. And the tech giant is hoping to do that all over again.
As preorder sales have proven already, enthusiasts who want to be part of that experience will line up overnight or wait upwards of six weeks to get hold of a device. But for many others, iPhone 8—even iPhone 7—will suffice, especially if the Home button is still of great value. Though, iPhone 8 will still make a dent in your wallet at just under $1,000, off contract.
Apple hopes that choice and category redefinition will help boost sales, after the wait-and-see approach of iPhone 8 resulted in shorter lineups at retail stores.