Saturday, May 18, 2024

SWISS to introduce new premium economy offering

Swiss International Air Lines is looking to introduce a new offering, but you’ll have to wait a while.

SWISS will introduce a new premium economy class on long-haul aircrafts starting spring 2021.

SWISS Premium Economy (SWISS)

This move comes as more airlines are including an upscale economy product that appeals to a traveller looking for more service, with less cost of business class. SWISS aims to bolster its brand as a premium air carrier.

Their Boeing 777-300ER aircraft will have a 24-seat premium economy cabin, with the aim to roll out to the entire long-haul fleet.

“All in all, our Premium Economy Class travellers will enjoy a substantially stronger sense of personal space,” Tamur Goudarzi Pour, SWISS’s chief commercial officer said.

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Premium economy will join the other three classes, first, business, and economy, and passengers will have more personal space, legroom, and elevated service.

SWISS Business (SWISS)
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Winston Sih
Winston Sih
Winston is currently a freelance technology and travel broadcast journalist, consultant, and is the creator and founder of Master Travellr—Canada’s destination for travel news, guides, and budget recommendations.


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